Legislation in motion
Proposal: cookie rules move from ePrivacy to the GDPR, with new exceptions and a six-month rule (new Article 88a GDPR and Article 5(3) ePrivacy)
- Date
- Status
- under negotiation
- Body
- Europese Commissie
- Reference
- COM(2025) 837 final, artikel 3, punt 15 (nieuw artikel 88a AVG) en artikel 5 (wijziging artikel 5, lid 3 en schrapping artikel 4 richtlijn 2002/58/EG); ST 15698/25; 2025/0360(COD)
What it is about
Storing or accessing personal data in a natural person's terminal equipment would be governed by the GDPR and require consent, unless necessary for transmitting a communication, a service explicitly requested by the data subject, aggregated audience measurement by the controller solely for its own use, or security. Refusal must be possible with a single-click button or equivalent means; after a refusal no new consent request for the same purpose may be made for at least six months. Article 5(3) ePrivacy would no longer apply where the user is a natural person and personal data are involved; Article 4 ePrivacy (security) is deleted. Article 88a would apply six months after entry into force. In Joint Opinion 2/2026 of 10 February 2026 the EDPB and EDPS support the aim, warn that splitting the rules over different instruments creates legal uncertainty and suggest an extra exception for contextual advertising. The Council Presidency compromise of 22 June 2026 deletes Article 88a; no text has been adopted.
What this means in practice
If adopted, you could set first-party audience measurement and security cookies without consent and would need to redesign your banner: single-click refusal and a pause of at least six months after refusal. Supervision would sit with the GDPR authority. For personal data of natural persons the Dutch legal basis would move from the Telecommunications Act (Article 11.7a) to the GDPR; for other data and legal persons Article 11.7a would remain. The Council is considering keeping the rules in the ePrivacy Directive instead, so the outcome is uncertain. Today the current cookie rules apply in full.
The GDPR articles concerned
Source: Raad van de EU, register (COM(2025) 837 final als ST 15698/25)checked on 15 September 2026
Summary and practical reading by Praxikon. Not legal advice; the source prevails.
Connections
What connects to this development
Part of the file
Themes where this returns
The counterpart in the other law
- Article 3 AI Act: Definitions
- Article 5 AI Act: Prohibited AI practices
- Article 6 AI Act: Classification rules for high-risk AI systems
- Article 10 AI Act: Data and data governance
- Article 16 AI Act: Obligations of providers of high-risk AI systems
- Article 25 AI Act: Responsibilities along the AI value chain
- Article 26 AI Act: Obligations of deployers of high-risk AI systems
- Article 50 AI Act: Transparency obligations for providers and deployers of certain AI systems
Case law8 of 13
- Council of State: 600,000 euro fine for wifi tracking in Enschede stays annulled
2026-07-29 · final, Raad van State, Afdeling bestuursrechtspraak
- Overijssel District Court revokes DPA fine for wifi tracking in Enschede
2024-02-02 · final, Rechtbank Overijssel
- EU Court of Justice in KNLTB: a purely commercial interest can be a legitimate interest
2024-10-04 · final, Hof van Justitie van de Europese Unie
- Meta v Bundeskartellamt: competition authority may find a GDPR breach, strict conditions for legal bases behind personalised advertising
2023-07-04 · final, Hof van Justitie van de EU (Grote kamer), Meta Platforms Inc., Meta Platforms Ireland Ltd en Facebook Deutschland GmbH tegen Bundeskartellamt
- Noord-Nederland District Court upholds DPA fine for village livestream, reduces it to 375 euros
2025-01-09 · status not established, Rechtbank Noord-Nederland
- IAB Europe: the TC String is personal data and the industry body is a joint controller
2024-03-07 · final, Hof van Justitie van de EU (Vierde kamer), IAB Europe tegen Gegevensbeschermingsautoriteit (België)
- EDPS v SRB: pseudonymised data are not always personal data for everyone, but the information duty applies from collection
2025-09-04 · final, Hof van Justitie van de EU (Eerste kamer), Europese Toezichthouder voor gegevensbescherming (EDPS) tegen Gemeenschappelijke Afwikkelingsraad (SRB)
- Gelderland District Court: bankruptcy trustee is controller, DPA fine for unsecured hard drive cut to 58,125 euros
2025-08-07 · status not established, Rechtbank Gelderland
Guidelines8 of 13
- Guidelines 05/2020 on consent under Regulation 2016/679
2020-05-04 · final, European Data Protection Board (EDPB)
- Opinion 28/2024 on certain data protection aspects related to the processing of personal data in the context of AI models
2024-12-17 · final, European Data Protection Board (EDPB)
- Dutch DPA (AP) publishes position paper on the Digital Omnibus and the AI Omnibus
2026-01-13 · final, Autoriteit Persoonsgegevens
- Guidelines 01/2025 on Pseudonymisation
2025-01-16 · adopted, European Data Protection Board (EDPB)
- Guidelines 02/2026 on Anonymisation
2026-07-07 · under consultation, European Data Protection Board (EDPB)
- Guidelines 07/2020 on the concepts of controller and processor in the GDPR
2021-07-07 · final, European Data Protection Board (EDPB)
- Guidelines 03/2026 on web scraping in the context of generative AI
2026-07-07 · under consultation, European Data Protection Board (EDPB)
- Guidelines 1/2024 on processing of personal data based on Article 6(1)(f) GDPR (legitimate interest)
2024-10-08 · adopted, European Data Protection Board (EDPB)
Enforcement and fines8 of 9
- Coolblue fined 40,000 euros on objection for cookies without consent
2024-12-23 · status not established, Autoriteit Persoonsgegevens
- Dutch DPA and tennis federation KNLTB end litigation: fine cut from 525,000 to at most 250,000 euros
2025-10-18 · status not established, Autoriteit Persoonsgegevens
- 600,000 euro fine for AS Watson (Kruidvat) over tracking cookies without consent
2024-05-02 · annulled, Autoriteit Persoonsgegevens
- 500 euro fine and penalty order for Stichting Oud Lemmer over webcam livestream
2021-07-09 · status not established, Autoriteit Persoonsgegevens
- DPA cuts Kruidvat fine to 50,000 euros on objection
2025-05-27 · status not established, Autoriteit Persoonsgegevens
- Ten municipalities fined a total of 250,000 euros for unlawful files on Muslim residents
2026-02-03 · final, Autoriteit Persoonsgegevens
- Experian Netherlands fined 2.7 million euros for credit scoring without legal basis or information
2025-10-16 · final, Autoriteit Persoonsgegevens
- Formal warning to the Dutch Minister of Education, Culture and Science not to put the CABR war archive online and searchable
2024-11-26 · final, Autoriteit Persoonsgegevens
Legislation in motion6 of 17
- Council: Irish Presidency continues with a revised compromise, Antici Group 11 September 2026
2026-09-11 · under negotiation, Raad van de Europese Unie, Iers voorzitterschap
- Proposal: consent and objection via machine-readable browser signals (new Article 88b GDPR)
2025-11-19 · under negotiation, Europese Commissie
- Proposal: legitimate interest for development and operation of AI (new Article 88c GDPR)
2025-11-19 · proposal, Europese Commissie
- Proposal: definition of scientific research, purpose limitation and information duty for research (Article 4(38), 5(1)(b) and 13(5) GDPR)
2025-11-19 · under negotiation, Europese Commissie
- Proposal: relative definition of personal data (Article 4(1) GDPR)
2025-11-19 · proposal, Europese Commissie
- European Parliament: joint ITRE-LIBE draft report, amendments tabled, no committee vote yet
2026-06-22 · under negotiation, Europees Parlement, commissies ITRE en LIBE (gezamenlijke commissie)